This white paper equips you with the skills to: Craft a content strategy that marries your content marketing goals and business objectives. Develop a structured editorial process, citing examples from top brands and publishers. Track the ROI of content marketing. Learn design, UX and storytelling techniques to create powerful visual campaigns. Curate high-quality content to drive traffic and increase engagement. Determine an optimal distribution strategy to get more eyes to your content.
Originally published and owned by © NewsCred.com - where I was formerly the associate director of content marketing. All right reserved. (Their's, not mine).
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